The Ivy Retreat

1950's Floral beaded evening dress

VintageRachel ChurchComment

Man oh man am I excited to show you this amazing dress.  I found it the other day and just about fainted.  It's a 1950's fully beaded evening dress from Branell. "By Branell" was a high-end line of dresses, suits, and coats designed in New York by Hilda Altmark.  This dress has beaded horizontal lines in shiny metallics as well as yellow and green embroidery with beaded floral patterns scattered around the dress.  And yes,  all of that beading makes for one heavy dress!  I did some research on the designer and found out that she actually became well known in the 1950's for creating a dress that Grace Kelly wore.  The dress is pictured here at the announcement of her engagement to Prince Rainier.  Pretty neat, right!?! Check out this beautiful piece in the Etsy shop today!